When Design Inspires Emotion:

Walter Pack's Vision for the Future

Imagine a world where the surfaces of a car are not just functional but tell stories through their textures, reflections, and finishes. At a time when aesthetics and sustainability are more vital than ever, Walter Pack unveils its design vision for 2025.

“We are at a turning point where materials are no longer just decorative—they create experiences,”

explains Sonia López,

leader of the Color & Trim department.

“We aim for every design to connect emotionally with its user, taking functional design to its highest potential.”

A Future Tailored to Design

A recent market study revealed that 82% of consumers prefer products that combine attractive design with sustainability. Walter Pack addresses this need with a comprehensive approach that reflects five major trends:

Luxury Finish

Inspired by materials like marble and polished metals, this trend elevates luxury to a new level. These finishes go beyond decoration, transforming everyday objects into extraordinary experiences

As Sonia López states,

“Luxury is no longer an accessory; it’s an immersive experience that engages the senses.”

Soft Perception

Calm and well-being take center stage in this concept, featuring soft textures, neutral colors, and organic shapes to create inviting spaces.

“We aim to create environments that evoke serenity, offering a sanctuary amidst the fast pace of modern life,”

adds López.

Translucent Games

Using materials like frosted glass and translucent fabrics, this trend plays with light and transparency to redefine spaces. The effects of depth and movement provide a sense of lightness and modernity, ideal for those seeking dynamic design.

Dark Metallic

Combining the strength of dark tones with the shine of reflective metals, this bold approach blends industrial with sophisticated aesthetics. Perfect for interiors aiming to convey character and elegance, it is especially impactful in the automotive sector.

Urban Depth

Inspired by the rhythm of urban life, this trend merges industrial elements with contemporary art. It’s a tribute to the richness and complexity of city living, designed to resonate with an audience seeking authenticity and modernity.

Beyond Design: Sustainability and Innovation

A cornerstone for Walter Pack is sustainability. From incorporating recycled materials to eco-design principles, the 2025 collection is committed to minimizing environmental impact. Additionally, Walter Pack has invested in advanced technologies such as In-Mould Foil (IMF), enabling surfaces to be customized with high-precision graphic finishes. This technology not only ensures durability but also unlocks new possibilities for personalized interiors, both in the automotive and home appliance industries.

Design as an Emotional Experience

As Sonia López puts it,

“Design is no longer just visual; it’s emotional. We want everyone interacting with our surfaces to feel something unique—calm, exclusivity, innovation.”

These trends don’t just predict the future of design; they shape it. Through every texture, finish, and detail, Walter Pack is redefining how people experience beauty and functionality.